America
Recycles 2004
“It All Comes Back To You”
America Recycles 2004 was formerly
known as America Recycles Day. However, the group altered its identification in
order to stress the importance of recycling on a year-round basis and is
introducing an all-new graphic identity to its state coordinators.
America Recycles 2004 announced its
new name, look and theme at its annual meeting in August 2004.
America Recycles 2004 is launching
its 8th annual campaign to encourage Americans to recycle and buy recycled
products. As part of its focus, the group has designated November 15 as America
Recycles Day.
America Recycles 2004 is one of the
most comprehensive recycling awareness campaigns in the nation. Each year
millions of people become better informed about the advantages of recycling at
home and buying recycled products as a result of the group’s efforts. Last year,
thousands signed pledges to recycle and buy recycled. Local and state
governments issued proclamations and resolutions in support of the program.
Hundreds of events were staged to support the campaign in almost every state.
The new theme the group is now
using, It All Comes Back To You, presents an intentional multiple meaning. One
interpretation is that a recycled product or material can return to consumers as
another new product. A second is that recycling comes back to consumers as
improved environment, preservation of resources and economic well-being of the
country. And a third meaning is the implication that it is up to everyone to
recycle.
America Recycles 2004 maintains a
website at
www.americarecyclesday.org where you can go for information about events in
your community, to sign an online pledge to recycle and to learn more about this
year’s campaign.
ABOUT
AMERICA RECYCLES 2004
America Recycles Day, Inc. is a
non-profit 501 (c)(3) organization, which sponsors the annual America Recycles
2004 campaign. America Recycles Day, Inc. is sponsored by Alcan Corporation,
100% Recycled Paperboard Alliance, Ford Motor Company, Staples, Inc., American
Beverage Association, Recycle America Alliance, and United States Environmental
Protection Agency.
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